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The Bull & Bear - McGill's Premier Student-Run Magazine McGill's Premier Student-Run Magazine
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    • Three Years Later, Fino Takes the Lettuce Crown
      Three Years Later, Fino Takes the Lettuce Crown
    • We’ll Always Have OAP
      We’ll Always Have OAP
    • A Guide to the 2026 Quebec Provincial Election
      A Guide to the 2026 Quebec Provincial Election
  • Arts & Culture
    • And Bridgerton Strikes Again: What Hyacinth’s Recital Dance Reveals About Our (Troubled) Love of Historical Inaccuracy 
      And Bridgerton Strikes Again: What Hyacinth’s Recital Dance Reveals About Our (Troubled) Love of Historical Inaccuracy 
    • Finding “Home” in McGill’s Growing Greek Life
      Finding “Home” in McGill’s Growing Greek Life
    • À la prochaine fois: Gen Z and the New Face of Quebec Independence
      À la prochaine fois: Gen Z and the New Face of Quebec Independence
  • Business & Economy
    • How EV Mandates Cornered the Western Automotive Industry
      How EV Mandates Cornered the Western Automotive Industry
    • Paving a Sustainable Path: How Two Students Created Desautels’ Social Business Program
      Paving a Sustainable Path: How Two Students Created Desautels’ Social Business Program
    • How Climate Change Affects the Global Economy
      How Climate Change Affects the Global Economy
  • Opinion
    • “I’ve been married to one determinist and one mind-body dualist”– a feminist interpretation of the question of free will
      “I’ve been married to one determinist and one mind-body dualist”– a feminist interpretation of the question of free will
    • The Colonial Legacy of Cabot Square
      The Colonial Legacy of Cabot Square
    • All Men?
      All Men?
    • Podcast: The Varsity Voice
    • Podcast: Office Hours
    • Satire
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Yong Yoo

Business & Economy, Sponsored

JED – More than a Student-Run Consulting Firm

By Sean McNally and Yong Yoo

   In 2012, McGill student Francis Davidson began renting out his apartment in the summer to make use of his unproductive…

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Business & Economy

Supreme Contradictions: How Streetwear Became High Fashion

By Yong Yoo

Fashion used to be simple.  Sure, it would have its weird phases; one day Britney Spears would decide to sag…

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Business & Economy

Freemium Frenzy, Battle Royale and Fortnite’s Growing Influence on the Gaming Industry

By Yong Yoo

In the summer of 2018, developers from Electronic Arts and DICE, released the trailer for their most anticipated new game…

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