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The Bull & Bear - McGill's student-run news magazine McGill's student-run news magazine
  • News
    • One Step Back, Two Steps Forward: McGill’s 9th Official Black History Month Celebration
      One Step Back, Two Steps Forward: McGill’s 9th Official Black History Month Celebration
    • McGill Joins in the Heat: How Heated Rivalry has Seeped into Campus Culture 
      McGill Joins in the Heat: How Heated Rivalry has Seeped into Campus Culture 
    • 30 Years Later, Is Quebec Moving Towards a Third Referendum?
      30 Years Later, Is Quebec Moving Towards a Third Referendum?
    • SSMU Elections 2018 Candidates
    • SSMU Elections 2021 Candidates
  • Business & Economy
    • The Price of Information: Prediction Markets
      The Price of Information: Prediction Markets
    • The Hidden Costs of a Cashless Society
      The Hidden Costs of a Cashless Society
    • What is the Financial Impact of Winter on Major Canadian Cities?
      What is the Financial Impact of Winter on Major Canadian Cities?
  • Arts & Culture
    • Where is the PLUR? Inside a Sold-Out Night at Igloofest
      Where is the PLUR? Inside a Sold-Out Night at Igloofest
    • Charli XCX’s “The Moment”: Outgrowing Your Own Art
      Charli XCX’s “The Moment”: Outgrowing Your Own Art
    • “Natasha, Pierre, and the Great Comet of 1812”: A Review
      “Natasha, Pierre, and the Great Comet of 1812”: A Review
    • Events Calendar
  • Opinion
    • Sticking the Landing: How Heated Rivalry Won Me Over
      Sticking the Landing: How Heated Rivalry Won Me Over
    • Main Background Characters
      Main Background Characters
    • Tips for a Not-So-SAD Montreal Winter
      Tips for a Not-So-SAD Montreal Winter
    • Podcast: The Varsity Voice
    • Podcast: Office Hours
    • Satire
    • Letters
  • Sports
    • An Official Guide to Helping Your Child Become an Olympian
      An Official Guide to Helping Your Child Become an Olympian
    • 150 Years in the Making: How the historic Harvard vs McGill rugby game set the stage for the whole year
      150 Years in the Making: How the historic Harvard vs McGill rugby game set the stage for the whole year
    • Imane Khelif and Racism within Women’s Sports
      Imane Khelif and Racism within Women’s Sports
  • Media
    • Let’s go down a rabbit-hole of deps together!
      Let’s go down a rabbit-hole of deps together!
    • Reflections of Her
      Reflections of Her
    • MVSA: More Than Just a Club – A Bridging of Cultures, A Strengthening of Bonds
      MVSA: More Than Just a Club – A Bridging of Cultures, A Strengthening of Bonds

Yong Yoo

Business & Economy, Sponsored

JED – More than a Student-Run Consulting Firm

By Sean McNally and Yong Yoo

   In 2012, McGill student Francis Davidson began renting out his apartment in the summer to make use of his unproductive…

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Business & Economy

Supreme Contradictions: How Streetwear Became High Fashion

By Yong Yoo

Fashion used to be simple.  Sure, it would have its weird phases; one day Britney Spears would decide to sag…

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Business & Economy

Freemium Frenzy, Battle Royale and Fortnite’s Growing Influence on the Gaming Industry

By Yong Yoo

In the summer of 2018, developers from Electronic Arts and DICE, released the trailer for their most anticipated new game…

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